DEMA Names Julie Anne Fabsik-Swarts as New President and CEO

Published: 8 May 2026

The Diving Equipment & Marketing Association (DEMA) has appointed Julie Anne Fabsik-Swarts as its new President and Chief Executive Officer, marking a major leadership change for one of the diving industry’s most influential organisations.

Her appointment follows the retirement announcement of longtime President and CEO Tom Ingram, who revealed last year that he would be stepping down. Fabsik-Swarts now takes the helm at a time when the association continues to play a central role in supporting the business, education and promotion of recreational diving.

A New Chapter for DEMA

DEMA is widely recognised as a key voice within the dive sector, representing manufacturers, training agencies, retailers, travel businesses and other stakeholders connected to the underwater industry. The selection of a new chief executive is therefore a significant development, not only for the association itself but for the broader dive community it serves.

Julie Anne Fabsik-Swarts brings leadership experience to the role and is expected to guide the organisation through its next phase of growth and industry engagement. Her appointment signals continuity for DEMA’s mission while also opening the door to fresh ideas and strategic direction.

Following Tom Ingram’s Tenure

Fabsik-Swarts succeeds Tom Ingram, who has been a prominent figure in the diving business for many years. Under his leadership, DEMA maintained its position as a vital advocate for the industry, helping members navigate changing market conditions and evolving consumer trends.

His retirement closes an important chapter for the association, and the transition to new leadership is expected to be closely watched across the dive trade.

Industry Impact

The announcement is likely to draw strong interest from across the diving world, particularly among businesses that rely on DEMA for representation, research, events and industry support. As President and CEO, Fabsik-Swarts will be tasked with overseeing those efforts while helping the organisation respond to both challenges and opportunities in the years ahead.

For the recreational diving sector, leadership at DEMA matters well beyond the boardroom. The association’s direction can influence everything from trade development and diver recruitment to industry advocacy and professional collaboration.

Looking Ahead

With Julie Anne Fabsik-Swarts now appointed as President and CEO, DEMA begins a new era. The transition comes at an important moment for the dive industry, as businesses and organisations continue working to strengthen participation and adapt to changing expectations among divers and travellers.

Her leadership will help shape how DEMA supports its members and promotes the future of diving in the United States and beyond.